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Dr Nimesh Gupta

Associate Professor & Associate Dean
Email ID :
PhD (Management), Business Analytics, Indian Institute of Management (IIM) Calcutta

Brief Profile

Dr Nimesh Gupta is a faculty of Operations and Statistics at IILM, Jaipur. He comes with an experience of 13 years in Corporate and in Education. He has been teaching at IILM, Jaipur for over 6 years. Dr. Nimesh has a keen interest in Analytics Domain and has done certification in Business Analytics from Indian Institute of Management-Calcutta (IIM-C). He has a good knowledge of different Analytics tools.

Personal Qualification

  • Ph.D., Management, JNU, Jaipur (2016)
    • Topic: Brand Equity Perceptions
  • Business Analytics Certification, Indian Institute of Management-Calcutta. (2015)
  • MBA, IBS, Chandigarh (2009)
    • Marketing and Finance
  • Bachelor of Engineering (B.E.), Rajasthan University, Jaipur (2006)
    • Electronics and Communication
  • The Data Science Tool-Box, Coursera

Research and Scholarly Publication

  • “Impact of consumer sales promotion schemes on brand equity perceptions (with regard to beverages)”, Radix International Journal of Research in marketing. Volume 3,issue 2,Feb 2014
  • “Impact of sales promotion schemes on consumer preference” International Journal of research in commerce and management. Volume 5,issues 3,March 2014